The Empathetic Heart: How The CHO of VaynerMedia Is Changing The Way We Work

A month after I had joined LinkedIn back in July of 2018 I sent Claude Silver a connection request and began following her content. One day she made a post saying "Ask and you shall receive, what can I do to help you today?" I commented on that post asking for a 5 minute interview … Continue reading The Empathetic Heart: How The CHO of VaynerMedia Is Changing The Way We Work

Can You Make Me Feel? |The Real Power Of Branding|

This might be a short little post about the power of emotion and why it is, at least to me, the only real factor when it comes down to branding. I feel this way because consumers are people, and people, most of them...feel. The largest determining factor for me when I buy something or connect … Continue reading Can You Make Me Feel? |The Real Power Of Branding|